Responsible Tourism For Sustainable Growth

  Mr.R.Balakrishnan,  Mr.T.Manjunathan

Tourism from creature regarded as a activity activity for the leisured little in culture has grown into a multi-billion industry and a multi faceted activity. Worthily on account of its phenomenal socio-economic magnitudes and prospects tourism has also become the subject of scholarly interest. Hence our present research in the area of tourism in general and Indian tourism, in particular. The objective of the present paper is to understand the prospects of tourism industry in India in the era of liberalisation, privatization and globalization (LPG). Indian tourism industry today is on the threshold of a big change for large economic gains. However, tourism is much more than an economic activity; it has become a way of life. Without ignoring the troubles of tourism industry and its implications on the future growth of tourism industry in India, we make an attempt to identify the potentials of tourism industry in the present liberal environment. The paper analyses the key changes and challenges in the path of revolutionising the tourism industry in the new millennium. By making use of appropriate secondary data, the authors try to understand the interactivity between tourism enterprise and its stakeholders, including consumers. The quest for alternative tourism or newer forms of tourism like health tourism, rural tourism is examined. The essentially of promoting sustainable tourism is underscored.

Keywords- multi-billion industry, socio-economic magnitudes, cholarly interest, liberalization, privatization, Globalization ,economic gains, evolutionising.

Unique Identification Number - IJEDR1804026
Page Number(s) - 145-149
Pubished in - Volume 6 | Issue 4 | November 2018
DOI (Digital Object Identifier) -   
Publisher - IJEDR (ISSN - 2321-9939)

  Mr.R.Balakrishnan,  Mr.T.Manjunathan,   "Responsible Tourism For Sustainable Growth", International Journal of Engineering Development and Research (IJEDR), ISSN:2321-9939, Volume.6, Issue 4, pp.145-149, November 2018, Available at :http://www.ijedr.org/papers/IJEDR1804026.pdf